2XU
The Rookies | Episode 4

The Rookies is a documentary series following nine amateur athletes with full-time jobs as they prepared for their first Ironman event (3.8km swim, 180km bike ride and then a 42km marathon). The five-part series was filmed over five months for sporting apparel brand 2XU. 

In this penultimate episode, the reality of the task ahead becomes very real for the Rookies. Legend of the sport Cameron Brown and Ironman champion Hannah Wells offer The Rookies some invaluable advice. The group test themselves doing a half Ironman course and many lessons are learned including the fourth discipline of the sport, nutrition.

Credits //

Featuring | Katie Remond, Declan O’Donahue, Ned Robinson, Scott Remond, Sam Musgrove, Maxime Moffroid, Michael Docker, William Munro, Cooper Rogers

Client | 2XU
2XU Chief Marketing Officer | Luke O’Shea
2XU Global Head of Community & Content | Nick Mangos

Production Company | It Started with Hay
Director, Producer & Writer | Tak Nakano
Director of Photography & Editor | Kris Mileski

Awards //

2022 Telly Awards – Silver Winner in Branded Content, Series: Non-scripted/Documentary