Japan Airlines
Explore More | Diving

Japan beyond the postcard. Explore More was a campaign built around the idea that the most memorable travel experiences happen when you venture off the obvious path. Two films. Two elemental worlds — ocean and mountain — crafted for affluent international travellers who come not to see Japan, but to feel it.

Diving beneath the surface off the Shizuoka coast and carving through untouched snow in Hokkaido, the films steered audiences away from the familiar and into something wilder — a more authentic encounter with a country that rewards those who look deeper.